Product Packaging Design
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Butter Sleeve Bicycle helmet retail carton
SKU PXRT-3719
Bicycle helmet retail carton lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Bicycle helmet retail carton designed to sell the next step. Plus enriched open-frame gallery stills.
Client Butter Sleeve
Description
Butter Sleeve is a fictional brand concept for bicycle helmet retail carton. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Bicycle helmet retail carton designed to sell the next step.'. No real trademarks or watermarks. Companion gallery adds enriched lifestyle keyline, fold, assembled, and open-frame presentation stills at hero mockup quality.
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Design storytelling
From brief to designed solution
Ideation concept
Concept-only redesign of bicycle helmet retail carton under invented brand Butter Sleeve; lifestyle poster theatre not a barren packshot.
Problem statement
Portfolio coverage lacked a dedicated hero for bicycle helmet retail carton; briefs needed an original fictional brand and square lifestyle poster.
Solution
We invented Butter Sleeve, built original hierarchy for bicycle helmet retail carton, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Bicycle helmet retail carton designed to sell the next step.' margin callouts. We also shipped a 3–4 frame enriched open-frame packaging set at hero mockup quality.
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