CueBloom Quiet Cup Kit

SKU PXRT-4611

Wearable in-bra pump kit lifestyle poster with floating muslin, wooden heart, baby bottle, oat cookies, charging puck, silk ribbon and exterior callouts: Quiet Cup. Smart Nest. Plus enriched open-frame gallery stills.

Client CueBloom

Description

CueBloom is a fictional maternal-care house for CueBloom Quiet Cup Kit: a redesigned wearable in-bra electric pump with champagne-sand motor cap, smoked-clear bowl, warm taupe carton, oat-cream travel pouch, and sage/cream companion app — never stacy, Elvie, Willow, Momcozy, Philips, or manufacturer chrome. We staged the full set as hero, then floated muslin, wooden heart, baby bottle, oat cookies, charging puck, and silk ribbon outside the dieline with exterior badges for In-Bra Soft, App Soft Control, and Travel Pouch Soft so the collection tile reads as quiet pumping-lifestyle theatre. Soft baby-care packaging language only — no watermarks, phones, emails, URLs, or YOUR BRAND placeholders. Companion gallery adds enriched lifestyle keyline, fold, assembled, and open-frame presentation stills at hero mockup quality.

Brand suite Mockup presentation Wellness Packaging Personal Care Baby Care FMCG Healthcare Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep wearable-kit energy (device + carton + pouch + app) as the concept — invent CueBloom with Quiet Cup hierarchy. Outside the set, floating nursery props plus Quiet Cup. Smart Nest. lift a Colgate-style 1080 lifestyle poster. Soft claims only.

Problem statement

Wearable pump boards often lock real trademarks (stacy / Elvie / Willow) or sit as bare white kit dumps. The brief needed an original fictional smart-wearable kit, redesigned champagne-sand system, and a square 1080 enriched lifestyle poster with floating props and external typography.

Solution

We invented CueBloom, rebuilt hierarchy around CUEBLOOM → Quiet Cup Kit → In-Bra Soft / App Soft Control / Travel Pouch Soft, and validated an exactly 1080×1080 enriched lifestyle packshot with Quiet Cup. Smart Nest. margin callouts. We also shipped a 3–4 frame enriched open-frame packaging set at hero mockup quality. Neighbour slugs left untouched.

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