Talvora Harvest Mix Namkeen

SKU PXRT-2577

Bold teal namkeen pillow pouch with floating mix theatre and Festival Crunch. exterior callouts. Plus enriched open-frame gallery stills.

Client Talvora

Description

Talvora is a fictional Indian savory snacks brand for Harvest Mix Classic Namkeen 180g. We redesigned a matte deep-teal pillow pouch with arched TALVORA wordmark, yellow sun-sprout mark, bold white+yellow HARVEST MIX hierarchy, PREMIUM MIX circular seal, and a dense namkeen-heap appetite panel — then staged floating sev strands, roasted peanuts, murmura, fried lentils, and curry leaves outside the pack with exterior lines for Festival Crunch., Bold Mix Energy, Tea-Time Perfect, Teal Shelf Signal, and 180g Fresh Seal so the collection tile reads as single-SKU teal namkeen theatre, clearly distinct from Chavora multi-pouch tea-time families, Capsira chili peanuts, Lunarka salted peanuts, Yolkora egg crisps, Trekora explorer chips, and Masaflare chip trios. Companion gallery adds enriched lifestyle keyline, fold, assembled, and open-frame presentation stills at hero mockup quality.

Label systems Brand suite Mockup presentation Packaging FMCG Food & Beverage Snacks Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Teal pillow energy as the shelf lock: bright cyan studio ground, white-and-yellow product hierarchy for namkeen speed, premium brown seal for quality trust, and photoreal heap appetite in the lower third. Outside the dieline, floating mix bits and curry leaves plus margin Festival Crunch. callouts lift one bag into a Colgate-style enriched 1080 poster without CRUNCHYE, NAMKEEN DELIGHT, or multi-SKU KRUTY’S-concept pouch families.

Problem statement

Single teal namkeen boards often keep third-party crunch-brand wordmarks and cloned white+yellow lockups on portfolio art, or collapse into bare pouch-on-blue crops that hide mix theatre. The brief needed an original fictional namkeen brand, redesigned single teal pillow hierarchy, and a square 1080 enriched lifestyle poster with floating snack props and external typography — distinct from parallel peanut, chip, and multi-SKU namkeen systems.

Solution

We invented Talvora, rebuilt hierarchy around TALVORA → HARVEST MIX → Classic Namkeen 180g → PREMIUM MIX seal → heap photography, and validated an exactly 1080×1080 enriched lifestyle packshot: floating namkeen props and margin Festival Crunch. callouts outside the pouch. Packaging and snacks/FMCG tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no CRUNCHYE or watermark text. We also shipped a 3–4 frame enriched open-frame packaging set at hero mockup quality.

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