Perk Soft Blue Energy Can

SKU PXRT-3323

Soft Blue Energy slim can with floating blueberry theatre and Soft Perk. Soft Blue. callouts. Plus enriched open-frame gallery stills.

Client Perk Soft

Description

Perk Soft is a fictional soft energy beverage house for Soft Blue Energy: a redesigned indigo-purple slim aluminum can with condensation, original PERK SOFT wordmark, Soft Blue Energy Soft Drink hierarchy, Soft Refreshing Soft Energizing · Soft 250 ml cues — never blurberry marketplace lockups, giant FRESH DRINK watermark chrome as client identity, phones, emails, QR codes, or ORDER NOW bars. We staged the can as hero on reflective wet stone under purple studio light, then floated blueberries and leaves outside the pack with exterior badges for Soft Energy Can, Soft Cold Splash, and Soft Daily Lift so the collection tile reads as soft blue energy lifestyle theatre, clearly distinct from Berry Trail navy burst cans, Petal Soft, and neighbouring beverage packs. Soft packaging storytelling only. Companion gallery adds enriched lifestyle keyline, fold, assembled, and open-frame presentation stills at hero mockup quality.

Label systems Brand suite Mockup presentation Packaging FMCG Food & Beverage Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep purple slim energy can energy, blueberry splash theatre, and soft lift storytelling as the concept — invent Perk Soft. Outside the dieline, floating berry props plus Soft Perk. Soft Blue. lift into a Colgate-style 1080 lifestyle poster.

Problem statement

Blueberry energy boards often lock generic marketplace art or paste barren can-on-gradient crops into portfolio decks. The brief needed an original fictional soft blue energy brand, redesigned slim-can hierarchy, and a square 1080 enriched lifestyle poster.

Solution

We invented Perk Soft Blue Energy Can, rebuilt hierarchy around PERK SOFT → Soft Blue Energy → Soft 250 ml, and validated an exactly 1080×1080 enriched lifestyle packshot; berry-trail neighbour left untouched. We also shipped a 3–4 frame enriched open-frame packaging set at hero mockup quality.

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