Product Packaging Design
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Ceruvra Soft Barrier Hydration Trio
SKU PXRT-2768
Clinical white toner + cleanser + water-cream set with floating lab-prop theatre and Soft Barrier. Daily Dew. callouts. Plus enriched open-frame gallery stills.
Client Ceruvra
Description
Ceruvra is a fictional clinical skincare house for the Soft Barrier Hydration Trio: a redesigned white toning-milk bottle with neon mint flat cap, Soft Barrier Cream Cleanser squeeze tube with matching mint flip cap, and Triple Dew Water Cream slim tube with electric cobalt flip cap — original concentric barrier-wave mark, CERUVRA wordmark, mint/cobalt product-name color blocks, readable ceramide / HA / peptide ingredient stacks, and Dry to Balanced Skin cues — never [coat]s / coats bracket lockups or cloned clinical-neon faces. We staged the full three-SKU set as hero on a soft clinical bench with pedestal and glassware atmosphere, then floated graduated cylinder, Erlenmeyer flask, water droplets, ceramide crystals, aloe tip, cotton pad, pipette, and soft spheres outside the packs with exterior badges for Barrier Care, Triple Dew Ritual, Clinical Calm Hydration, and Lab-Soft Finish so the collection tile reads as mint-and-cobalt barrier-hydration lifestyle theatre, clearly distinct from Klareva Lucent Drop gel cream, Lysora DewFill HA serums, Celvora vitamin-C droppers, Luniselle Soft Dew ritual suites, Sylvera face-cream jars, Diurnyx day/night gels, Balmvora SoftBarrier baby ointment, and neighbouring skincare packs shipping in parallel. Companion gallery adds enriched lifestyle keyline, fold, assembled, and open-frame presentation stills at hero mockup quality.
Related services
Design storytelling
From brief to designed solution
Ideation concept
Keep gentle hydrating skincare-trio energy (toner milk + cleanser + water cream), clinical white packs with neon mint/cobalt accent caps, lab-glassware lifestyle staging, ingredient-list face clarity, and barrier-care hydration storytelling for dry/balanced skin as the concept — but invent Ceruvra as the brand spine with Soft Barrier / Triple Dew hierarchy and a concentric barrier-wave mark (never [coat]s bracket wordmarks or cloned label stacks). Outside the dielines, floating lab/skin props plus exterior headline Soft Barrier. Daily Dew. lift the full set into a Colgate-style enriched 1080 lifestyle poster without third-party skincare trademarks or studio watermarks.
Problem statement
Gentle hydrating skincare-trio boards often lock real brand names ([coat]s / coats), clone white clinical bottles and tubes with neon accent caps and lab-prop flat-lays as-is, and barren pack-on-beige crops into portfolio decks. The brief needed an original fictional barrier-care hydration brand, redesigned three-SKU hierarchy treating the full set as hero, and a square 1080 enriched lifestyle poster with floating lab props and external typography — distinct from Klareva gel creams, fortify-style eye-cream neighbours, HA serums, pastel ritual suites, Balmvora baby SoftBarrier ointment, and other skincare packs shipping in parallel.
Solution
We invented Ceruvra, rebuilt hierarchy around barrier-wave mark → CERUVRA → Soft Barrier Toning Milk / Soft Barrier Cream Cleanser / Triple Dew Water Cream → ceramide–HA–peptide stacks → Dry to Balanced Skin, and validated an exactly 1080×1080 enriched lifestyle packshot: full trio as hero, floating lab/skin props, and Soft Barrier. Daily Dew. margin callouts outside the dielines. Packaging and skincare tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no coats / [coat]s identity or watermark text; Klareva, Lysora, Celvora, Luniselle, Sylvera, Diurnyx, Balmvora, and parallel neighbour slugs untouched. We also shipped a 3–4 frame enriched open-frame packaging set at hero mockup quality.
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